The American Lamb Board is kicking off its new summer promotion highlighting delicious and nutritious American lamb, perfect for grilling, smoking, and outdoor entertaining.
ALB is recruiting nine consumers from across the country who love to cook and entertain those summer parties and compete in the Lambventures Grill-off. Consumers can sign up now to participate in one of three categories: Patio Party Planner, Fit Foodie, or Outdoor Adventurer. If selected, applicants will throw a party for ten friends in June. Competitors will craft a lamb dish and menu, host a themed party, and capture photos to be submitted to ALB for public voting beginning on July 1 on the americanlamb.com website.
“The Lambventure Grill-off is a way to inspire consumers to grill American lamb for summer gatherings,” says Jeff Ebert, ALB Chair. The host with the most votes wins the grand prize Dream Culinary Prize Pack valued at over $1,000.